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Webinar

Seafood 2030: Building a Trusted, Traceable, and Cyber Resilient Supply Chain

A joint online session from the Global Seafood Alliance, GDST and CSAFI · Date to be announced

Traceability, AI and cybersecurity are not three separate projects.They are one question about digital trust.

Seafood is reaching a digital inflection point. Traceability gives the industry its data foundation, AI turns that foundation into operational and assurance value, and cybersecurity protects the systems and information both of them depend on. Eight speakers take the four parts in turn, then take questions together.

Conversational rather than presentation-driven. Questions are taken throughout, and the date will be announced here.

A joint session

Brought together by the organisations working on this.

Three industry bodies and three technology companies, one conversation.

  • Global Seafood Alliance

    Global Seafood Alliance

  • GDST

    GDST

  • CSAFI

    CSAFI

  • Wholechain

    Wholechain

  • Trace Register

    Trace Register

  • IdeaBox.ai

    IdeaBox.ai

Traceability creates visibility

Common standards and interoperable data, so a record still means something beyond the company that collected it.

AI turns visibility into insight

Forecasting, quality, supplier risk and document work — where it is ready today, and where a person has to stay accountable.

Cybersecurity protects both

Ransomware, outages, stolen credentials and altered records reach production, food safety and the credibility of every claim.

Why this session

The industry is being asked to trust data it cannot yet verify end to end.

Customers, regulators, certification programmes, financial institutions and consumers all now expect more than documents, periodic audits and bilateral relationships. Trust has to survive being shared between companies, read by machines and held in systems somebody else runs — and fragmented digital projects get there far more slowly than an industry-wide approach.

Each part of the session builds on the one before it, rather than running as four stand-alone panels.

CSAFI's part in it

A cyber incident in seafood is not a technology problem.

Processors, farms, vessels, logistics providers, cold storage, laboratories and the certification and traceability platforms they all depend on are connected to one another. Ransomware, an outage, a stolen credential or a quietly altered record stops product moving and puts the credibility of the data behind it in doubt — and a smaller supplier’s weakness becomes a larger partner’s risk.

Organisations do not need perfect security. They need basic controls, clear ownership, tested response plans and disciplined vendor management.

What you take away

What attendees should leave with

Five things the session is built to land, whatever part of the chain you sit in.

  1. 01

    One question, not three

    Traceability, AI and cybersecurity are interconnected components of digital trust, not separate initiatives.

  2. 02

    Data before models

    Seafood companies need reliable, interoperable data before they can get meaningful value out of AI.

  3. 03

    Connection cuts both ways

    Greater connectivity and data sharing create opportunity and new operational risk in the same moment.

  4. 04

    Trust is more than technology

    Digital trust takes technology, governance, standards, assurance and collaboration together.

  5. 05

    You can start now

    There are practical steps for any organisation, whatever its size or digital maturity.

You will leave able to ask harder questions of your own systems and your suppliers — and to answer the ones your customers are already asking.

The speakers

Eight speakers, four parts, one conversation.

Short opening perspectives, then a moderated discussion in each part, and a closing roundtable with every speaker back in the conversation.

Tim Grotheer

Tim Grotheer

Global Seafood Alliance

Parts 1 & 4 · Framing, and governance

Open the session with the strategic context, and return in Part 4 to connect cybersecurity to assurance, governance and industry trust.

  • Why digital trust is becoming a business requirement for seafood rather than a future technology project.
  • How expectations from customers, regulators, certification programmes, financial institutions and consumers are changing.
  • Why fragmented digital initiatives get there more slowly than an industry-wide approach.
  • What executive leadership and boards own — and how a cyber incident reaches the credibility of traceability and certification data.

The question they take on

What has changed in the seafood industry that makes digital trust an urgent strategic issue rather than a future technology project?

Huw Thomas

Huw Thomas

GDST

Part 2 · Standards and interoperability

Explain why common standards and interoperability are what make traceability worth anything.

  • Why traceability systems have to exchange information across companies and platforms.
  • The difference between digitising records and achieving interoperable traceability.
  • The real adoption barriers — supplier readiness, inconsistent terminology, legacy systems and commercial concerns.
  • How companies can start adopting standards without replacing everything they already run.

The question they take on

What must be standardised across the industry for seafood traceability data to be useful beyond the company that originally collected it?

Nick Saharan

CSAFI

Part 4 · The threat landscape

Define the threat landscape and explain why seafood should care.

  • Why food and seafood supply chains are attractive targets.
  • What ransomware, outages, stolen credentials and manipulated data actually do to operations.
  • Where the risk sits — processors, farms, vessels, logistics, cold storage, laboratories and the platforms behind them.
  • Why a smaller organisation’s exposure becomes a larger trading partner’s problem.

The question they take on

What would a serious cyber incident in the seafood supply chain look like, and which parts of the industry are most exposed?

Jayson Berryhill

Jayson Berryhill

Wholechain

Parts 2 & 3 · Implementation, and AI on supply-chain data

Show what traceability looks like in real operating environments — and how AI can make that data useful to operational teams.

  • Supplier onboarding, and collecting data from organisations at very different levels of digital maturity.
  • Building traceability into existing workflows rather than creating a parallel administrative process.
  • Demonstrating a return on investment beyond compliance.
  • Where structured traceability data supports automated analysis — and where a person is still essential.

The question they take on

Where do traceability projects most often encounter operational friction, and what helps companies move from pilots to routine use?

Saurabh Sarawat

CSAFI

Part 4 · Practical risk reduction

Provide practical risk-reduction and response guidance.

  • Foundational controls that suit companies of very different sizes.
  • Identity and access, backups, patching, awareness and network segmentation.
  • Third-party and vendor risk, and protecting connected production equipment.
  • Planning — and exercising — a response before an incident rather than during one.

The question they take on

What are the most important actions a seafood company can take in the next 12 months to reduce cyber risk?

Chris Bradford

Chris Bradford

Trace Register

Parts 2 & 3 · Data integrity, and AI in assurance

Address data integrity and verification — and where AI can strengthen assurance without replacing the people accountable for it.

  • How to tell whether traceability data is complete, credible and usable.
  • Exception management — finding the gaps, inconsistencies and unusual transactions.
  • Connecting traceability information to quality, sustainability and food-safety processes.
  • Keeping evidence, explainability and auditability when AI is in the loop.

The question they take on

Once traceability data is collected, how can a company tell whether it is reliable enough to support assurance and business decisions?

Harish Govindaraju

Harish Govindaraju

IdeaBox.ai

Part 3 · AI use cases in seafood operations

Explain the operational and strategic use cases for AI.

  • Where AI creates practical value in seafood operations today.
  • Forecasting, quality management, compliance, supplier risk and document processing.
  • Identifying worthwhile use cases instead of adopting AI for its own sake.
  • Human oversight and accountability for AI-supported decisions.

The question they take on

Which AI applications are most likely to deliver measurable value to seafood companies over the next three to five years?

Vithushan Sylvester

Vithushan Sylvester

IdeaBox.ai

Part 3 · Data readiness and responsible deployment

Explain data readiness, architecture and responsible deployment.

  • The data foundations effective AI needs underneath it.
  • Why incomplete, inconsistent or poorly governed traceability data limits what AI can do.
  • Model reliability, transparency, monitoring and human review.
  • The risks around sensitive commercial data and third-party AI platforms.

The question they take on

What needs to be true about a company’s data and technology environment before it can responsibly scale AI?

The running order

Two hours, five parts.

Times are from the start of the session. Each part opens with short perspectives and closes with a moderated discussion.

  1. 0:00 – 0:05

    Welcome and orientation

    The format, and the three-part relationship the whole session is built on.

  2. 0:05 – 0:17

    Part 1 — The industry inflection point

    Why digital trust has become a business requirement for seafood rather than a future technology project.

    Tim Grotheer

  3. 0:17 – 0:44

    Part 2 — Traceability in practice

    Standards and interoperability, implementation on the ground, and whether the data can be trusted once it is collected. Closes with an audience pulse.

    Huw Thomas · Jayson Berryhill · Chris Bradford

  4. 0:44 – 1:17

    Part 3 — AI in seafood operations and assurance

    Where AI is ready today, what data it needs underneath it, and where the industry should be careful about automated conclusions.

    Harish Govindaraju · Vithushan Sylvester · Jayson Berryhill · Chris Bradford

  5. 1:17 – 1:40

    Part 4 — Cybersecurity and seafood infrastructure risk

    The threat landscape, the controls most often missing, and what leadership, boards and industry bodies own. Each speaker closes with one action to take home.

    Nick Saharan · Saurabh Sarawat · Tim Grotheer

  6. 1:40 – 1:57

    Part 5 — Interactive industry roundtable

    Cross-panel questions, then audience questions, then a rapid closing round.

    Every speaker

  7. 1:57 – 2:00

    Closing

    Three messages to take away.

The roundtable

The questions this session takes on together.

The final part brings every speaker back together. These are the ones that cut across all four parts — and attendees can submit their own throughout the session.

  • Can traceability data be considered trustworthy if the system holding it is not cyber resilient?

  • Could increasing traceability requirements unintentionally introduce new cybersecurity risks?

  • Who should be accountable when an AI-supported decision is based on incorrect supply-chain data?

  • What type of industry collaboration is required to make progress by 2030?

By 2030, a trusted seafood supply chain must be able to…

Come and finish the sentence.

The session closes with every speaker completing that line in about fifteen seconds. The date will be announced here — in the meantime, CSAFI is easy to reach.